Caitlin Burm is a content director, strategist, and writer, based in Tucson, Arizona. She is a former journalist, having studied at Arizona State University’s Walter Cronkite School of Journalism before embarking on a career in content marketing. She is currently a member of the Hispanic Marketing Council, and formerly a member of the National Association of Hispanic Journalists. Her content has appeared online and in publications across the United States, and her writing won a JEA Newswriting Award in 2010. She is presently focused on developing her content business, and you can find her here online, or spending time outdoors amidst the saguaros and in the sunshine with her family.