Learn more about my experience in content marketing and content strategy, and see my expertise in storytelling below.


Embark Behavioral Health

Content Strategist

(December 2019–Present)

A Place for Mom

Content Manager

(January 2018 – October 2019)

Content Editor and Writer

(January 2014 – January 2018)


Content Marketer, Strategist and Storyteller

(August 2010 – January 2014)

Arizona State University

Communications and Marketing Specialist

(August 2012 – August 2013)

City of Tempe

Communications and Media Relations Assistant

(January 2012 – May 2012)


Arizona State University

Bachelor of Arts, Journalism and Mass Communication, Magna Cum Laude



ASU Magazine Showcases Brain Research, International Alumni…

Avoid Costly Mistakes in Your Senior Living Search

Brain-Boosting App May Detect Alzheimer’s

Feeling Anxious About Coronavirus? Our Top 3 Tips on How to Manage Symptoms

4 Free Ways to Background Check a Nursing Home

Innovative Product Helps Seniors Stay Fit

School for the Science of Healthcare Delivery to Enroll…

Top 10 Cities That Aging Seniors Call Home

Let’s work together.

Connect with me at: caitlincburm@gmail.com

Let me know what kind of content or marketing project you need help with, and I will get back to you with a plan on how to proceed.


“Caitlin was my main point of contact when writing for A Place for Mom. As a freelancer, you can always tell when a manager is competent and knows their stuff. Caitlin was always respectful in her communication, thoughtful in the assignments she approved and well organized. She’d be an excellent addition to any content team.”

– Kristen Hicks, Freelance B2B Content Marketing Writer

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